Start growing your business online today!Message us

Multilingual website · ES

Spanish website

From Spain to Mexico, Argentina to the USA — a site that speaks to one of the world’s largest markets in its own language. Built on the ground by our team in Madrid and Almería.

Español · Castellano

¡Hola!

es-ES · es-419 · es-MX · es-US

By the numbers

Why a Spanish website?

Native speakers

520M+

people speak Spanish as their first language — the third most spoken native language.

Source: Instituto Cervantes, 2025

Total

635M

people can speak Spanish; up by around 30 million in 2025.

Source: Instituto Cervantes, 2025

Official language

20+1

countries (Spain, Latin America, Equatorial Guinea) plus Puerto Rico.

Source: Widely accepted data

Türkiye — Spain

$20.6B

2025 trade volume; Türkiye’s exports to Spain exceeded $10 billion for the first time.

Source: Sözcü / TÜİK, 2025

Which Spanish?

One language, three different markets.

Vocabulary, forms of address and legal requirements depend on the target market.

es-ES

Spain

One of the Eurozone’s major economies and a key trading partner of Türkiye. Business buyers expect a formal yet warm tone.

  • Vosotros and local words — “ordenador”, “móvil”, “coche”.
  • Aviso Legal required — Legal notice page under LSSI-CE.
  • RGPD and cookie consent — In line with European data protection rules.
  • Regional languages — A Catalan, Basque or Galician version can build trust.

es-419 · es-MX · es-AR

Latin America

A large, diverse market from Mexico to Argentina, with clear differences in vocabulary, currency and address.

  • Using “ustedes” — Plural address uses “ustedes”.
  • Country-specific words — “celular”, “computadora”, “carro/auto”.
  • Local currency and payments — Prices and payment options per country.
  • Correct hreflang — es-419 for the region, es-MX or es-AR for focus countries.

es-US

USA

The US Hispanic audience is bilingual and very active online. Offering English and Spanish side by side makes a difference.

  • Bilingual setup — Matching content across en-US and es-US.
  • Neutral Spanish — Language that avoids country-specific idioms.
  • Local trust signals — US address, phone and time zone.
  • Mobile first — Most searches and purchases happen on phones.

Watch out for

Six common mistakes on Spanish websites.

01 tú

Wrong form of address

Friendly “tú” or formal “usted”? Choose by sector and stay consistent.

02 ¿ ?

Inverted question and exclamation marks

Questions and exclamations are marked at the start too.

03 ↔

Text length

Spanish text is often longer than English; leave room in the design.

04 1.234

Numbers, dates and currency

Comma for decimals, point for thousands; dates as day/month/year.

05 §

Missing legal pages

Prepare Aviso Legal, privacy and cookie policies.

06 ñ

One-size-fits-all keywords

The same product is searched differently in each country.

FAQ

Questions about Spanish websites

Can’t find what you’re looking for? Write to us — we usually reply the same day.

Is one site enough for Spain and Latin America?

A single version can work to start; if you seriously target both, we recommend separate es-ES and es-419 content.

Do you use machine translation?

No. Content is rewritten based on keyword research for the target market and reviewed by our team in Spain.

.es domain or a subfolder?

For most brands a subfolder like site.com/es/ is enough and easier to manage.

Sources: Instituto Cervantes, “El español: lengua para el mundo”, Anuario 2025 · Türkiye–Spain trade data: Sözcü, based on TÜİK 2025 figures.

Free consultation

Get your Spanish market analysis

On a free call we'll show which keywords your audience uses and where your competitors stand.